July 7 - July 27, 2012
Reception: Thursday July 12, 2012 6-8 PM
530 West 25th Street
New York, NY 10001
As he creates scenes of pastoral life and natural beauty, Max Giannotta brings together modern technology with a traditional grace and aesthetic. In his digital prints on canvas
Giannotta captures the spirit and essence of rural life, depicting the fields, flowers and inhabitants of his home in the Italian countryside. A veteran photographer for many years, the artist
developed his painterly style of digital manipulation during a long break from work following a serious car accident. Using the computer as a tool to distill his images to their underlying
characteristics, Giannotta focuses on the pure color, light, and texture of his compositions, abandoning detail as he focuses on the root of his forms with an elegant softness inspired by the
works of Monet and Frank Weston Benson.
Born in Vercelli, Italy, a small, provincial town where he still lives and works as a professional photographer, Giannotta has seen his works receive widespread exposure both in fine arts exhibits and through his career as a freelance photojournalist for newspapers and in collaboration with an arts magazine.